Stop Being an Audience: Invite Users Inside the Product for Your Next Launch.

Alex Yang Avatar
Stop Being an Audience: Invite Users Inside the Product for Your Next Launch.

One-way live streams are causing digital fatigue. The future of brand engagement isn’t about broadcasting; it’s about experience and co-creation. Imagine your next product launch where attendees don’t just watch a screen but step into a virtual world as digital avatars. What would you build?

At DBiM, which stands for “Doing Business in Metaverse,” we believe the next frontier of digital commerce is experiential. Our mission is to empower enterprises with the tools to build immersive commercial opportunities, transforming passive viewers into active brand participants. Our Enterprise Digital Exhibition Hall solution is engineered to redefine your next tech product launch.

The Gen Z Imperative: Why Immersion is Non-Negotiable

Today’s consumers, especially digitally native generations, don’t just buy products; they join communities. They crave authenticity and participation. A standard webinar or polished video feels distant. They expect to interact, explore, and have a voice.

This is where the metaverse shifts the paradigm. By creating an immersive event, you’re not just showcasing a product; you’re inviting your most valuable users into its story. This isn’t a fleeting campaign; it’s the foundation of a loyal community that feels seen and valued. As a leading metaverse service platform in Asia, we’ve seen firsthand how these experiences drive unparalleled user stickiness and brand affinity.

Build Your Brand Universe: From Cyberpunk City to an Enchanted Forest

Your brand has a unique identity. Why should your product launch look like everyone else’s? Our metaverse scenario-building services, powered by VR, AR, and 3D modeling, provide a canvas for your imagination.

  • Launching a new gaming GPU? Host your event in a sprawling cyberpunk cityscape, where attendees witness real-time ray tracing effects light up the world around them.
  • Unveiling a sustainable product? Create an enchanted digital forest where every feature is discovered through interactive, nature-inspired installations.

DBiM offers both fully customized, project-based services and a powerful SaaS platform with ready-to-use templates, allowing you to craft a virtual environment that is a true extension of your brand. We empower you to create, launch, and maintain an engaging virtual world crafted for your unique business scenarios.

Beyond ‘Watching’: Five Ways to Design Addictive Metaverse Interactions

A virtual space is only as compelling as the activities within it. The goal is to move beyond passive viewing and design experiences that captivate users. With our platform, you can:

  1. Gamified Product Demos: Instead of listing specs, turn them into a game. Let users complete quests that highlight the product’s speed, efficiency, or power. Reward them with exclusive virtual merchandise or Web3 tokens.
  2. Interactive 3D Models: Allow attendees to walk up to, manipulate, and even “step inside” a 3D model of your new product. Let them see the intricate engineering from any angle.
  3. AI Avatar Q&A Sessions: Deploy intelligent AI Agents, trained on your product’s knowledge base, as virtual assistants or digital twins of your key engineers. They can provide 24/7, personalized, multilingual answers to complex technical questions, freeing up your team for deeper conversations.
  4. Co-Creation Workshops: Set up virtual breakout rooms where users can brainstorm future features or design custom skins for the new product, making them feel like valued partners in your innovation journey.
  5. Exclusive Virtual Lounges: Create VIP areas for media, influencers, and key partners to interact directly with your executives’ avatars, fostering high-value connections in a memorable format.

Fueling Social Amplification: Turn Every Attendee into a Brand Ambassador

A truly successful event lives on long after it ends. Our platform is built for viral growth. A shareable link allows attendees to invite their networks to join the experience instantly. By integrating virtual photo booths, exclusive digital collectibles (like NFTs), and leaderboards for in-event games, you give every participant a unique story to share on their social channels. This transforms your launch from a single event into a decentralized marketing phenomenon, driven by your most passionate users.

Data-Driven Insights: Move Beyond Viewer Counts

How do you measure the ROI of an experience? Unlike a traditional live stream, a metaverse event provides incredibly rich, actionable data. We help you analyze:

  • User Heatmaps: See exactly which parts of your virtual exhibition hall were most popular and which product features captured the most attention.
  • Interaction Analytics: Track which interactive elements were used most, how long users engaged with 3D models, and what questions they asked the AI agents.
  • Social Graphs: Understand how attendees connected and networked with each other within the virtual space.

This deep, behavioral data allows you to measure the success of your launch and gain invaluable insights for future product development and marketing strategies.

The era of passive marketing is over. The future belongs to brands brave enough to build worlds and invite their customers inside. Let DBiM’s Enterprise Digital Exhibition Hall be the gateway to yours.

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